| Daranya, the project of two dreamers. |
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| Sunday, 02 October 2011 15:43 |
Daranya was born as the interest of its creators (Elena and Gloria) for expressing a wild passion for jewelry and its relationship with art in every way. The delicacy of their designs is so sublime that is very difficult to avert the eyes of them.
Daranya is a new concept of jewelry that seeks to combine the beauty of gems, passion for antiques and art objects, and fascination for jewels with story. It aims to create Jewelry Art, unique and exclusive pieces that evoke other eras and cultures and with the halo of the imperishable. Daranya was born in 2005 from the passion of two friends, Elena and Gloria, to accommodate their skills as graduates in art history and the idea of reconciling their family and professional lives. In 2010 they opened their online store http://www.daranya.com, created with the purpose of offering their designs to everybody. From the beginning the designers have created several collections with the aim to fascinate all types of women and offer them different gem for every occasion. In their pieces, either rings, brooches, necklaces, earrings, bracelets, etc. The important thing is the concept of craftsmanship and exclusivity. Exclusivity to reach around the world to have reasonable prices, even though the materials used are noble and carefully selected as white silver or silver plated with gold and semiprecious stones. From this year, Daranya has included a new business line based on the recovery of vintage handbags, years 20 to 70, and transforming them on jewelery bags. The alligator skin handbags, snake, or crocodile, are reinterpreted with applications of pearls, silver and semiprecious stones. The combination of materials and textures offer a surprising result when mixing past history, art and design. In short, the jewels of Daranya try to catch the essence of the eternal. They pretend to be much more than fashion. They want to offer the wearer a point of differentation, distinction and fresh twist that women demand today. So, they convert the true luxury in the exclusivity of the unique. Note: text and photos have been kindly ceded by Daranya. |
| Last Updated on Monday, 03 October 2011 08:16 |





